Corso Affiliate and Partnerships Industry - Fundamentals Certification Path

Course delivered in English
Lessons: 3
Level: Beginners
Access: Free Online Course (Audit)

Course info:

Earn your certification in the fundamentals of the affiliate and partnerships industry and the Partnerships Life Cycle! You'll learn about the four players in the industry as well as how they work together to provide value to consumers.

INTRODUCTION TO DIGITAL MARKETING

1. Digital Marketing Channels and Pricing Models

INTRODUCTION TO AFFILIATE MARKETING

1. The Power of Partnerships in Driving Business Growth
2. Affiliate Marketing Players and Attribution Models
3. Partnership Payment Types
4. Affiliate Marketing Verticals and Examples
5. Affiliate KPIs
6. Affiliate and Partnerships Goal Setting

INTRODUCTION TO THE PARTNERSHIPS LIFE CYCLE

1. High-Level Overview of the Partnerships Life Cycle
2. Share Your Thoughts

Although the affiliate and partnerships industry has changed dramatically over the last decade, many industry leaders still regard this channel as being uninventive and hyper-focused on discounting products. That couldn’t be further from the truth, and you’ll discover why in this certification learning path! Here, individuals who are new to affiliate and partnerships will become familiar with the landscape of the industry, including key players, setting goals, and the links between affiliates and partnerships and other digital marketing channels.

By the end of this course, you will be able to:

• Illustrate the various types of digital marketing and their pricing models.
• Identify the four players in the affiliate and partnerships industry, as well as how they work together to provide value to consumers.
• Describe why partnerships are so important in driving business growth.
• List the different partnership payment types and attribution models.
• Outline how assorted verticals can use partnerships to drive results and how to set payouts accordingly.
• Recognize a high-level overview of the Partnerships Life Cycle.

OPTIONAL: Test Out
Think you have what it takes to earn your certificate without taking the course? Pass this exam and you'll immediately earn your certificate. Not ready yet? No problem! You can skip this assessment and go straight to the course below.

This Certification Course is managed by our patner PXA Impact Academy. In order to get this certification you will be required to unrole onto PXA Academy Platform, where you will be able to find this and many other courses and Certifications.

Once you have finished the course, go back to the course page in Guilds42 to upload proof of completion (jpg / png / pdf). Your document will be evaluated and if appropriate and verifiable, you will find this certification validated in the dashboard.