Corso Reimagine the Customer Journey with SAP Customer Experience Solutions

Course delivered in English
Lessons: 9
Level: Beginner
Access: Free Online Course (Audit)

Course Info:

In this course, you’ll learn about the SAP Customer Experience solutions that help brands build long-term competitive differentiation and brand loyalty through customer experiences that are trusted, simple, personal, helpful, and connected. Walk with us on the customer journey by following the Lead to Cash business process as part of the Intelligent and Sustainable Enterprise. You’ll also get to know specific cloud offerings, like SAP Customer Data Cloud, SAP Commerce Cloud, SAP Sales Cloud, SAP Service Cloud, and SAP Emarsys Customer Engagement.

At the end of this course, you’ll understand how to support and implement the customer journey using SAP Customer Experience solutions, as well as the specific cloud solutions which are part of the SAP Customer Experience portfolio to better connect with and serve your customers.

Course Characteristics

• This course was initially offered on openSAP from Nov 21, 2023 to Dec 20, 2023. It is now available on SAP Learning as a free, self-paced course.
• Effort: 1,5 hours in total
• Course language: English

Course Content

1. Unit 1: Reinventing the customer journey with SAP Customer Experience
2. Unit 2: Marketing as a trusted source of business with SAP Emarsys Customer Engagement
3. Unit 3: Win with SAP Commerce Cloud
4. Unit 4: Sell more with SAP Sales Cloud
5. Unit 5: Create core moments for every customer with SAP Service Cloud
6. Unit 6: Build trusted relationships with SAP Customer Data solutions
7. Unit 7: Connect with purpose with the SAP Customer Experience portfolio
8. Unit 8: Wrap-up
9. Downloads
10. Quiz

After completing this course, business users, consultants, architects, and other business roles will be able to:

• Understand the SAP Customer Experience solutions and their role in building competitive differentiation and brand loyalty through customer experiences
• Follow the Lead to Cash business process as part of the Intelligent and Sustainable Enterprise
• Utilize specific cloud offerings such as SAP Customer Data Cloud, SAP Commerce Cloud, SAP Sales Cloud, SAP Service Cloud, and SAP Emarsys Customer Engagement
• Apply SAP Customer Experience solutions and the specific cloud solutions of the SAP CX portfolio to support and implement the customer journey and enhance customer service

This course was initially offered on openSAP from Nov 21, 2023 to Dec 20, 2023. It is now available on SAP Learning as a free, self-paced course

The course is free. Just register for an account on openSAP and take the course!

openSAP offers innovative learning for everyone. It’s free, expert-led, and made for you by SAP. Whether you’re an SAP expert or beginner, staying up-to-date with the latest technologies is a must. You’ll find a variety of learning options with Massive Open Online Courses (MOOCs), Microlearning, and Podcasts available on openSAP. Simply choose the topic you’d like to learn about and when to invest the time – you’re in control of your learning!

• MOOCs: openSAP Massive Open Online Courses (MOOCs) leverage tried and trusted classroom concepts, with digital enhancements including gamification and discussion forums, to interact with other learners and experts in an online delivery format.
• MOOCs usually consist of content which is released on a weekly basis.
• Learners can access the content whenever they have time, take self-tests to test their knowledge, ask questions and raise discussion points in the forums, and earn points towards a course certificate.
• There are two types of openSAP MOOC:

1. Enterprise MOOCs focus on SAP technology,
2. Thought Leader MOOCs feature external speakers who share thought-leading ideas around business and technology.

This course is therefore managed by the external partner Open SAP. In order to take this course you will need to register on their Academy platform where you can take advantage of this and many other courses on offer. 

Once you have finished the course, go back to the course page in Guilds42 to upload proof of completion (jpg / png / pdf). Your document will be evaluated and if appropriate and verifiable, you will find this certification validated in the dashboard.